The main aim of the article is to present the impact of innovation and benefits of implementation of Industry 4.0 solutions in logistics. The adoption of new technologies and digitization directly linked to Industry 4,0 will affect all of us, will support the change of the business nature as well as business models. Based on the above mentioned, the Industry 4.0 will affect all areas in the business, and logistics is one of them. Logistics can be considered as an area which still provides a sufficient space for the benefits resulting from the implementation of advanced technologies and play important role in the era of globalization. It is important for businesses to realize the importance of innovation and smart solutions that will not only represent a competitive advantage in the future, but also a source of their survival. The article contains theoretical background of the term innovation and the connection to logistics as well as specific examples of innovative solutions and implementing Industry 4.0 solutions in logistics and its advantages. The author of the paper present selected issues connected to innovations which allow many companies to improve their market position.